PUMA

My Way上道- SUEDE

Even in an era of excessive trends, we remain committed to staying true to ourselves. We have created a series of social activations for this SUEDE, making it a timeless streetwear icon 

WRIGLEY’S- extra

Catch my E- radar vibe!

Under the new brand proposition "chew you good," we aim to connect with young consumers by associating chewing gum with a positive state of mind. We envision the E-person（MBTI） state as one filled with energy, not only for themselves but also for those around them. Chewing gum serves as a social currency, spreading good vibes to others.